A focus on details
Close-up shots of design elements like doorknobs, light fixtures, backsplash tiles, and unique architectural elements can add significant value. These shots give potential buyers a closer look at the quality and design features that set the property apart. Use a long lens if necessary to capture intricate details clearly.
To make your video dynamic and engaging, we vary your shots in terms of angles and movements. Here are a few techniques:
- Panning: Slowly move the camera from one side to another to reveal a room or a feature.
- Tilting and Pedestal Movements: Move the camera up and down to show the height and space either using a hinge or pole.
- Tracking: Move the camera along a path, following a subject or moving through a space.
- Static Shots: Hold the camera steady on a tripod to focus on specific elements.
We Use the right equipment
While a high-quality camera is essential, additional equipment can elevate your B-roll footage. We often get feedback about our price points, and that others are more affordable. We are very transparent about the quality we bring to each project. This means that we use the best equipment to capture high-resolution footage that is in focus, doesn’t shake, and is the appropriate color. We take pride in using the latest tech to make sure our clients and their collateral are captured in cinematic-quality footage.
Some basic tools we use are (If we listed everything it would be a whole other blog, but here is a short break down of the types of tools that are in the back of our vehicles):
- Gimbal: For smooth, cinematic shots, especially when moving through spaces.
- Tripod: For steady, static shots that highlight specific features.
- Wide-Angle and Prime Lenses: To capture more of the space in a single frame, giving viewers a comprehensive view. Prime lenses have a fixed focal length for tack-sharp images and dreamy depths of field.
- Specialty lighting: Our lighting kits for high-end shoots are something that you will not find in your average real estate on-site shoot project.
- Multiple cameras that are specific to the type of scene we are shooting.
- Drone: For breathtaking aerial shots that showcase the property’s location and surroundings.
- All the portable power and batteries to power your project!